Stop thinking about working with Corporates and start making it happen
David's Guide to Goliath your guide to unlock the path to corporate success with actionable strategies, exclusive insights, and tools from global leaders.
About the Book:
In a world dominated by corporate giants, David's Guide to Goliath equips small and micro-business owners especially those identified as diverse businesses with a toolkit to secure substantial contracts and elevate their corporate influence. This book offers a roadmap to navigating the corporate landscape with confidence.
This one-of-a-kind guide summarizes the most important concepts from David's Guide to Goliath in a brief, succinct way, making sure these insights stick firmly in your mind. It shifts the focus from knowing to doing, with corporate readiness action steps you can start taking immediately.
By the time you complete David's Guide to Goliath, you will have a unique action plan tailored to your natural talents, vision, expertise, and the market in which you operate, elevating your corporate readiness. It's time to adopt a new attitude about working with corporates: get more cash flowing, increase your economic power, and make an indelible impact.
Release Date:
JULY 2025
What You’ll Learn:
Practical Insights from Corporate Giants: Exclusive chapters from META, Lloyds, and other brands, offering insider strategies for building relationships with large companies - commonly known as the Goliaths.
Tools for Success: Case studies, proven frameworks, and actionable steps for building market readiness, positioning unique offerings, and mastering corporate engagement.
Author's Journey: Michelle Raymond's personal story of overcoming challenges to work with global corporations, and how she is helping others do the same through CAM and events like The Diverse Business Summit and The Diverse Business Summit Global.
About the Author
A trusted advisor to senior executives and global corporates, Michelle empowers organisations to transform leadership, embed equity, and win high-value deals in a digital-first, AI-driven world.
Michelle Raymond is a trailblazing leadership strategist and HR futurist who sits at the intersection of cultural intelligence, organisational design, and AI-powered workforce transformation. With over 25 years of HR experience and more than a decade advising senior leaders across sectors including finance, education, technology, and government, she is widely recognised for helping institutions future-proof their leadership pipelines, increase retention, and embed inclusion at scale.
Michelle is the founder of The People’s Partner, a consultancy that equips organisations with retention frameworks, inclusive leadership tools, and talent development strategies. She is also the co-founder of FindExperts.uk, a UK-based platform that connects organisations with verified expert talent, with a strong emphasis on supplier diversity, executive mentoring, and enterprise procurement.
She is the creator of The Diverse Business Summit, a signature annual convening that showcases and connects diverse suppliers with procurement officers and executive leaders from global firms, offering real pathways to partnership and procurement contracts.
What Others Say:
“Michelle Raymond has walked the walk, and now she’s showing others how to do the same. David’s Guide to Goliath is an empowering toolkit for small business owners ready to stop playing small and start winning big. With clarity, heart, and actionable strategies, Michelle equips entrepreneurs to overcome obstacles, amplify their value, and thrive in the corporate world. A powerful read for anyone who’s ever felt overlooked.”
Bishop Wayne Malcolm
The Business Bishop
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