In a world dominated by corporate giants, David's Guide to Goliath equips small and micro-business owners—especially those identified as diverse businesses with a toolkit to secure substantial contracts and elevate their corporate influence. This book offers a roadmap to navigating the corporate landscape with confidence.
This one-of-a-kind guide summarizes the most important concepts from David's Guide to Goliath in a brief, succinct way, making sure these insights stick firmly in your mind. It shifts the focus from knowing to doing, with corporate readiness action steps you can start taking immediately.
Checklists and Templates: Complete steps quickly, tick things off as you go, and track your progress.
Mindset Shifts for Success: Understand what it takes to work with corporates and make money while leaving a lasting impact.
Actionable Steps to Assess Skills and Close Gaps: Find where you’re leaving money on the table.
By the time you complete David's Guide to Goliath, you will have a unique action plan tailored to your natural talents, vision, expertise, and the market in which you operate, elevating your corporate readiness. It's time to adopt a new attitude about working with corporates: get more cash flowing, increase your economic power, and make an indelible impact.
Access to exclusive chapters
Invitation to a behind-the-scenes masterclass with Michelle Raymond
Priority shipping (expected delivery by Summer 2025)
Practical Insights from Corporate Giants: Exclusive chapters from META, Lloyds, and other brands, offering insider strategies for building relationships with large companies - commonly known as the Goliaths.
Tools for Success: Case studies, proven frameworks, and actionable steps for building market readiness, positioning unique offerings, and mastering corporate engagement.
Author's Journey: Michelle Raymond's personal story of overcoming challenges to work with global corporations, and how she is helping others do the same through CAM and events like The Diverse Business Summit and The Diverse Business Summit Global.
Pre-order David's Guide to Goliath and unlock the path to corporate success with actionable strategies, exclusive insights, and tools from global leaders.
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Michelle Raymond is a distinguished Leadership Coach, Trainer, and Supplier Diversity Advocate with over 25 years of experience. As a Certified Master NLP Practitioner and International TEDx Speaker, she has dedicated her career to empowering diverse business owners, particularly those from underrepresented backgrounds, to become corporate-ready and secure substantial contracts with major organizations.
Michelle is the founder of The Diverse Business Summit, where she bridges gaps between corporates and small businesses, fostering inclusion and economic empowerment. Her work with global firms like Amazon, BT, and Deloitte highlights her commitment to making diverse voices and talents visible in the corporate world.
"David’s Guide to Goliath is essential for any small business aiming to engage with corporates." – Corporate Representative
"Michelle has a unique ability to turn big challenges into achievable milestones for small business owners." – Client Testimonial
META, CBRE and other brands have contributed chapters and insights, highlighting how small businesses can engage effectively with large corporations.
Formats the book will be available:
Paperback, e-book, or exclusive bundle
Payment Methods: All major credit cards
Pre-order Price: £10
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